Zuffa/UFC purchased Strikeforce

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Last March 12, 2011, major change had begun in the world of MMA as UFC President Dana White announced on AOL that Zuffa LLC, the parent company of UFC, had purchased the California based MMA promotion and UFC main competitor Strikeforce.

White explained in an interview that Strikeforce would remain separate from UFC as of now and that it would be "business as usual". And still Strikeforce CEO Scott Coker will continue to run the promotion.

After the purchase, UFC now picks up Strikeforce's TV deals, opening up channels to network TV. UFC president Dana White has always said he plans to have events on a weekly basis, and Zuffa's purchase means that becomes a real possibility.

The UFC now has access to all Strikeforce fighter contracts. White insists Strikeforce fighters will be made to honor their current deals before any future moves to the UFC.


Also, the UFC will pick up all video footage from Strikeforce, allowing them easy promotion of fighters when they cross the pond. 


However, the two organisations will not cross promote, meaning UFC vs. Strikeforce events will not take place.

Related articles

• Zuffa Buys Strikeforce (klqwrestling.com)
• UFC Buys Strikeforce: Dana White, Scott Coker and Lorenzo Ferttita on the Deal (bleacherreport.com)
• UFC: Zuffa LLC Releases Official Statement Regarding the Purchase of Strikeforce (bleacherreport.com)

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